Holli brings over 25 years of experience in the meetings, special events and event marketing business. She began her career in catering and hotels, moving into full destination management services for her primary client, Merck Pharmaceuticals. After moving to Chicago, she evolved into targeted event marketing, specializing in unique event experiences. She began her own agency, Mad Hatter Events, while raising her four children in Lake Bluff, where she has resided for 15 years. She currently serves on the board of The Josselyn Center as well as the Northwestern Lake Forest Hospital Women’s Board, where she chaired the grand opening event for the new Northwestern Lake Forest Hospital in 2018.
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